Boston Creative Advertising Agency

Agency

We are what we make.

Our Approach

Multidimensionality is at our core.

The world is increasingly complex and unpredictable. Culture moves at a lightening pace, client categories are being disrupted and consumers are more complex than ever, which means brands and their agencies can’t be just one thing anymore. By focusing on different facets of the brand, we can flex with culture and consumer needs. Having a multidimensional brand also means you can speak to different segments of your audience simultaneously across increasingly complicated paths to purchase and a multitude of channels. 

 MMB is poised to help clients navigate these complexities with a range of tools and specialized teams.

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Our PIVOT operating system is all about creating responsive, integrated marketing that adapts to consumer, cultural, or market conditions. It uses data signals from digital analytics, primary research, and business data to feed back into the process to make smarter decisions and better work.  It’s about a genuine form of integration, bringing together data and creativity. Pivot takes the best of MMB’s award winning creativity and fuses it with best-in-class data and analytics capabilities, laser precise media expertise, and an ultra-agile approach to production.

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There are times when traditional production is not a viable solution, which is exactly why we offer Dash—our network of internal and external makers. Whether it's co-directing or shooting stills in our own studio, the goal is to provide our partners with the best possible creative output, regardless of budget. This nimbleness not only makes us faster and keeps costs down, but it allows us to capture more content on-the-spot without charging extra, while also enabling us to build out a library of content for all of our clients. It’s brilliance without the bloat.

 

Partners

We’re not vendors.

We’re partners. Confidants. Collaborators. Striving to understand and optimize every facet and dimension of the businesses we serve, and the customers we connect with, past and present.

Leadership

We’re all A-Team.

FRED BERTINO
Founder, President

Fred is Co-Founder and President of MMB. Under his leadership, MMB has become one of the fastest-growing independent agencies in the country. Prior to founding MMB, Fred was President and Chief Creative Officer at Hill Holliday, which he helped grow from $300 million to $1.2 billion in revenue. He has a deep love for his kids, sports and, most importantly, tuna fishing.

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JAMIE MAMBRO
Founder, Creative Director

An Art Director by trade, Jamie co-founded MMB in 2001 after serving as Executive Creative Director and Vice President at Hill Holliday for 10 years. His work has been nationally and internationally acclaimed, not to mention he has an almost equally impressive track record as a numismatist (that’s a coin collector, if you were wondering).

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DAVID REGISTER
Executive Creative Director

David’s 25+ years of experience as a writer/director is invaluable for clients looking to streamline the process of making breakthrough work. Along with leading our multi-service line accounts such as Gulf States Toyota, Foster Grant and Yale New Haven Health, David helped create the “Turn Here” campaign for Fidelity, and the ever-present “Flo” campaign for Progressive Insurance – one of the most popular and successful campaigns ever. He’s also led the digital and integrated creative effort on brands such as Volvo, New Balance, CenturyLink and Dell.

ERIN HAUSWIRTH


Group Creative Director

Erin is a Group Creative Director with over 13+ years of experience in advertising and marketing. She has worked on 360 campaigns, stunts, and experiential activations for brands, including Prime Video, GE, Spotify, Netflix, Johnnie Walker, HBO Max, Discovery, and Frito-Lay. Her work has been celebrated in places like the Tribeca Film Festival, the One Show, and the Webby Awards, and she was featured on The Drum’s 50 Most Creative People Under 30.

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CHAD CAUFIELD
Managing Partner

With over 25 years of agency experience in leading client engagements across a multitude of industries, Chad uses that experience to inform his focus on the operational management of the agency. Despite Fast Company calling him "Subway's $5 Footlong Guy," he is still happily married, and far more proud of his three amazing daughters (and his unbeatable Chalupa recipe.)

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CARRIE PARKS
Managing Director

Carrie has a wealth of experience as a brand and marketing communications strategist across traditional advertising channels and digital and social marketing platforms. Her partnership with clients to build successful brands and inspire innovative ideas has led to business growth and bottom-line profitability for brands and companies in Retail, CPG, Apparel, Financial Services, Casual Dining, Entertainment, Technology, and Healthcare industries. Carrie was an Ad Agency Marketer of the Year Nominee and has won awards at the Effies, Emmys, Clios and Hatch.

 
 

EQUITY, Diversity & Inclusion

Different makes all the difference.

MMB is committed to creating a safe and inclusive space where all identities are welcomed and encouraged to participate in helping us to build a more equitable and diverse world.

In our mission to learn and grow, we are dedicated to continually evolving as an agency —one that is empathetic, aware, and creates positive change.

We are not passive observers. We are active change-makers in our growth as we engage with all cultures, initiatives, and passions that make us better people.

This philosophy is infused in everything we do within MMB and the work we deliver to the broader society. MMB strives to be a leader in creating thoughtful and dynamic work that is representative of the colorful world we live in.