Snapchat’s “Best Practices.”
Relevance
When people are interested in buying a Corolla, the last thing they want is another ad served up on their phone. That’s why designed a Snapchat experience that feels more like a showroom experience. By doing so, we drove sales by offering deals and rebates right there on the app. The success of this campaign earned us a place on Snapchat’s own website for “best practices.”
Made
Snapchat, Social