When people are interested in buying a Corolla, the last thing they want is another ad served up on their phone. That’s why designed a snapchat experience that feels more like a showroom experience. By doing, so we drove sales by offering deals and rebates right there on the app. The success of this campaign, earned us a place on Snapchat’s own website for “best practices.”
Read MoreMost toasters seem to only have a few settings – burnt and not burnt. Slow and slower. The R180 toaster from Revolution doesn’t have that problem. In fact, it lets you toast like never before. This idea of newfound control over how we can now toast was used to drive purchase intent in stores and online where people could be directed to the web site that we also created.
Read MoreBoston is a sports town. Actually, Boston is a hockey town. Which means putting out some boring “Ra-Ra, Go Team” message to get Bruins fans pumped for the season would go over about as well as a Canadiens jersey at the Garden. So rather than pandering to some of the most sophisticated fans in all of sports, we embraced their passion, and created one of the most iconic sport marketing campaigns in years.
Read MoreSam Adams has always been equated with New England, long winters, and beer lovers who can’t get enough of craft beer. Well, it was time to shed our woolen coats, and dive headlong into summer with the Sam Adams. And in doing so, we flooded the Sam Adams social media channels with artwork worth talking about. Beautiful, bold colors to match the bold taste of Sam Adams Summer Ale.
Read MorePeople that work in the restaurant industry are brash. They’re bold. They don’t mess around. Which means if you want to reach them, you need to speak their language. Which is exactly what we did to get them to stock Sweet Baby Ray’s sauces in their restaurants and cafeterias. Brash. Bold. And most importantly, effective. These ads and landing page helped lead to double digit sales growth.
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