Most toasters seem to only have a few settings – burnt and not burnt. Slow and slower. The R180 toaster from Revolution doesn’t have that problem. In fact, it lets you toast like never before. This idea of newfound control over how we can now toast was used to drive purchase intent in stores and online where people could be directed to the web site that we also created.
Read MoreFoster Grant’s 90th Anniversary provided an opportunity to show our Gen Z audience just how influential the brand has been in creating and defining trends throughout its history. Using fashion illustrators and Foster Grant’s own designers to recapture each “era of style,” we created a website, virtual timelines, social posts, and even Buzzfeed quizzes to increase awareness, purchase intent, and sales of the brand’s special “90th Anniversary Collection.”
Read MoreIn the ever-crowding space of web conferencing, join.me was an underdog. We knew we had to break through the corporate speak, tech jargon noise that surrounded them. So, we shifted. Instead of marketing as a typical B2B product, we marketed a lifestyle brand, appealing to actual workers instead of strict workplace productivity.
Read MoreHow do you make eating salad a lot more desirable, make it sound as good, or even better, than eating steak. Afterall, what does a guy who has a steakhouse know about salad dressing? Apparently, everything.
Read MoreWe originally helped establish Subway as a healthier choice in fast food. But with the influx of new competitors along with strange health trends, crazes, and fads, we needed to remind our audience that Subway’s menu offers much simpler ways to stay healthy.
Read MorePeople that work in the restaurant industry are brash. They’re bold. They don’t mess around. Which means if you want to reach them, you need to speak their language. Which is exactly what we did to get them to stock Sweet Baby Ray’s sauces in their restaurants and cafeterias. Brash. Bold. And most importantly, effective. These ads and landing page helped lead to double digit sales growth.
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