Time to shed the woolen coat.

Sam Adams Summer Ale bottle floating in pool on a pink flamingo.

Relevance

Sam Adams has always been equated with New England, long winters, and beer lovers who can’t get enough of craft beer. Well, it was time to shed our woolen coats, and dive headlong into summer with the Sam Adams. And in doing so, we flooded the Sam Adams social media channels with artwork worth talking about. Beautiful, bold colors to match the bold taste of Sam Adams Summer Ale.

Made

TV, Print, Social, OLV

Samuel AdamsMMBFebruary 23, 2020Design, Social, Experience